eyefactive transforms Nationalgalerie Berlin's visitor experience with bespoke touchscreen solutions. Cutting-edge technology and innovative software redefine engagement, setting new standards in cultural interaction.
In March 2022, Polyform, a Visual Communications Agency reached out to eyefactive with a unique project proposition from the Nationalgalerie Berlin. The challenge was to create an engaging and informative digital experience for museum visitors, seamlessly integrating hardware and software to present a diverse range of exhibits and historical content.
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Multilingual content in German and English made information on exhibits, their history, and restoration processes accessible to a broader audience. A built-in QuizMe App allowed visitors to test their knowledge and get instant feedback, encouraging deeper engagement.
For children, the ColourArtist App provided a fun way to redesign a princess group with their own colors. Finished artworks could be sent home via email – a personal and creative takeaway.
Content was structured into six main categories with rich media: images, videos, and interactive 3D models powered by apps like ClickThrough, MediaBrowser, and HotSpots. A before/after image carousel visualized detailed restoration steps, while an embedded documentary film offered deeper insight.
An interactive scrollable timeline traced each exhibit’s journey from 1795 to today, highlighting their historical relevance. 360° 3D models offered immersive, touch-enabled views of the artworks, providing a level of detail beyond what’s possible in real life.
This is just a small excerpt from the full case study, published first on multitouch-appstore.com.